Snapchat has lost almost US$800 million from its securities exchange an incentive after Rihanna posted about the online networking application.
A current Snapchat notice that downplayed aggressive behavior at home utilizing pictures of exes Rihanna and Chris Brown. The dubious advertisement asked clients whether they’d rather “slap Rihanna” or “punch Chris Brown.
Rihanna discharged her very own announcement, saying “Now SNAPCHAT I know you already know you ain’t my fav app out there! But I’m just trying to figure out what the point was with this mess!” she wrote on her Instagram Story. “I’d love to call it ignorance, but I know you ain’t that dumb!”
Is it just me, or is this ad that popped up on my Snapchat extremely tone deaf? Like what were they thinking with this? pic.twitter.com/7kP9RHcgNG
— Royce Mann (@TheRoyceMann) March 12, 2018
The Grammy victor proceeded with, “You spent money to animate something that would intentionally bring shame to DV [domestic violence] victims and made a joke of it!!! This isn’t about my personal feelings, cause I don’t have much of them … but all the women, children and men that have been victims of DV in the past and especially the ones who haven’t made it out yet …. you let us down! Shame on you. Throw the whole app-oligy away.”
A representative for Snapchat apologized in an announcement to Us Weekly, saying, “The advert was reviewed and approved in error, as it violates our advertising guidelines. We immediately removed the ad last weekend, once we became aware. We are sorry that this happened.”