Former James Bond star Pierce Brosnan will be the new face of pan masala brand Pan Bahar, reported ET Brand Equity on Friday.
As per the report, the advertisement film shows Brosnan executing “Bond-sque stunts” with the guide of a “weaponised Pan Bahar tin-pack”.
In any case, this is not the first occasion when that Brosnan has embraced an Indian brand, the report said, including that he had previously showed up in advertisements for Reid and Taylor.
Twitter took note of the development too, as netizens did everything from jabbing fun at it to indicating out the risks of devouring tobacco products.
And this is how people reacted to it:
Irony: Pierce Brosnan saying class never goes out of style after being in this ad. https://t.co/xbxzO8adZB
— Aditi Mallya (@Bacardidevi) October 7, 2016
Pierce Brosnan has taken his dialogue too far:
“I always enjoyed learning a new tongue.” pic.twitter.com/vW5KFcSUHj— Yashi Singh (@AyushiYashing) October 7, 2016
Pierce Brosnan aka James Bond, now selling Pan Masala!! Anyone needs more proof India is now a global power! pic.twitter.com/boGQHm1R5i
— Gaurav Chopra (@TheGauravChopra) October 7, 2016
Can advertising and brand experts tell us if going viral but becoming a laughing stock is good brand strategy? #PanBahar
— Harsha Bhogle (@bhogleharsha) October 7, 2016
Ian Fleming must be rolling in his grave. https://t.co/0zaGpmiv2N #PanBahar
— Sriganesh Murthi (@ashegrins) October 7, 2016
